Let's have a look at some more good news!

Clearly, there's a huge opportunity here for the independent retailers. TVs still represent a major opportunity in a challenging market to maximise every sale. But it you're not seeing much of a profit margin due to the aggressive discounting of TVs, how can you make the most of it? With Viewsmart it is simple

There's been a lot of talk about attachment selling. It's about time somebody did something about it.

The retail prices of flat panel TVs are being driven down faster than in any period during the last decade. SO as your margins get squeezed, selling a TV alone becomes less worthwhile.

The answer lies in Viewsmart. That's making sure the customer doesn't leave without matching furniture or mounting brackets, along with better quality cables, surge protection and related cleaning accessories each and every TV sale.

Of course, you may be doing this already - but chances are it will be through several brands and several suppliers. There's never been a complete, all-inclusive range of consistently branded furniture and accessories that make the sale easier. This is where Alphason is going to make a big difference.

Questions at ask when selling the TV

This screen is a lot largerthan your current TV. Have you thought about where to put it?

Alphason's long running history of well built, well designed range of AV furniture solutions is the smart choice when selecting a stand. Open stands, cabinets, bracket supports - all are on offer from the Viewsmart range.

Do you want to get the best possible sound and vision from your new TV?

By purchasing the correct high quality cables you can be sure to achieve the optimum performance from your TV.

How do you clean your screen?

Cleaning with the wrong product can actually damage your screen! You need to use the correct cleaning products to ensure that the screen isn't ruined. Panels are porous and our specially formulated gel cleaners do not permeate them to clean as other fluids might.

Did you know that power cuts could potentially damage your electronic products?

Viewsmart's Surpge Protector will safeguard your TV, DVD player, computer, monitor, printer, telephone cable and satellite from damage caused by dangerous power surges.

Do you have TV's in other rooms in the house?

You can free up lots of space by using a bracket to mount your TV's to a wall. Viewsmart offers a range of slim line and tilting space saving solutions including a unique bracket, which even fits in corners!

Now for the clever bit... Introducing Viewsmart

Viewsmart is all about making sure your customers are aware that a new TV sale is a lot more than just a TV!

Viewsmart is a convenient, comprehensive and consistent range of high quality Alphason furniture, accessories and brackets that will cover all your customers' AV needs.

It also allows you to take advantage of the TV buying boom by boosting your profits with every sale you make. Just recommend Viewsmart accessories every time. No more hassle from ordering from several different suppliers.

Viewsmart products should be sold with every TV as a way for your customers to enhance their viewing experience. They can also dramatically improve your margin potential too.

Says Alphason's chief operating officer Chris Emerson: "At Alphason we are of the opinion that there are still a lot of lost attachment sales in this area. We believe that the Viewsmart concept will make it easier for our retailer customers and their staff to take advantage of this highly profitable section of the business.

"This would be good at any time but given the current tough economic client, we believe the initiative will be even more widely adopted."

Continued support from Alphason and Viewsmart

Alphason will make sure that your customers know about Viewsmart products. There is a full range of high-impact merchandising displays and in-store POS. A high tempo ongoing promotional support programme will back this with regular promotions at key selling periods throughout the year. Additional promotions for individual retailers can also be created.

To find out more visit http://www.alphasondesigns.com/ or call 0845 130 6686

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