Aimed at design-conscious consumers, the Scarlet TVs are also equipped with LG's Intelligent Sensor technology which detects ambient light levels and automatically adjusts the screen's brightness, while the colour is also adjusted in a similar way. What's more, this means that the power consumption is cut by up to 62%, says LG.

The Scarlet is available in 37, 42 and 47in full HD screen sizes, along with an HD-ready 32in panel.

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http://www.lge.com/