Independent Electrical Retailer - the leading trade magazine for the electrical industry
Kenwood
Published:  18 January, 2008

2007 has been an exciting year for Kenwood. Not only have we celebrated 60 successful years at the forefront of kitchen appliance innovation and design, but have also launched the stylish new kMix range to complement our exciting lines of kitchen machines. Our iconic Kenwood Chef has again received high profile endorsement from leading Chef Heston Blumenthal, reflecting the premium nature of the product.

Our new range of breakfast products, including the Neon and Response ranges, have led the way in innovation and design while the Virtu toaster has opened up a host of new usage occasions by accommodating a variety of products from bagels to paninis. And, as food preparation continues to grow, our award winning Kenwood Mulitpro Libra, which includes a built in kitchen scale function, offers consumers the ultimate in convenience.

Our NPD has continued to drive the market throughout 2007 and with even more exciting plans for 2008; we expect to grow this even further next year.







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