|
Indesit Company, the UK's largest manufacturer of white goods markets a complete range of accessories that complement all categories of domestic appliances.
The product range is sold under the Professional Home Care brand and is endorsed by both Hotpoint and Indesit.
Indesit Company also provides a comprehensive support package that enables the independent retailer to confidently sell these products.
The sale of Professional Home Care represents a proven method of improving profitability whilst enhancing the customer experience - both essential assets in these challenging market conditions
Robert Hughes, Managing Director of Hughes Electrical, comments, "Our partnership with Indesit Company has delivered genuine business growth and increased profits"
Indesit Company is fully committed to support all retailers in the Independent sector to enable them to fully exploit this growth opportunity.
Free display stands and training are available on placement of an initial stock order and a dedicated team is on hand to offer product and sales advice as required.
Frequently Asked Questions
Question - What is Professional Home Care?
Answer -The Professional Home Care range hygienically cleans and protects all types of kitchen appliances. Although the products have been developed exclusively for Indesit Company they are suitable for use on all appliance brands.
Question - So what's so good about Professional Home Care?
Answer - Professional Home Care has strong consumer sales throughout Europe. All the products in the range are specially formulated to have superior properties to similar products found in supermarkets and mass merchandisers. For example our 3 in 1 descaler product not only removes all limescale deposits that cause premature breakdowns and increased energy consumption, it also removes detergent build up to hygienically clean washing machines and dishwashers from the inside out.
Question - How easy is it to sell these products?
Answer - Each time you sell an appliance you should offer a corresponding Professional Home Care product as an essential add on. For example when selling a fridge freezer you would actively sell one of our fridge care products that disinfects and cleans both inner and outer surfaces and kills bacteria.
Question - What's in it for my business?
Answer - By actively selling a Professional Home Care product with every appliance you will be able to increase the order value and your profit margin on each transaction. Additionally, you create the opportunity for repeat sales as the products themselves are not available through the large multiples.
Question - Does this really work?
Answer - Indesit Company has been successfully selling add ons for many years developing a multi million pound business. Retail price points are already established in the market place, generating good profit margins and a high level of repeat business.
Question - What support can Indesit Company offer?
Answer - We offer a comprehensive sales support package which includes free point of sale, marketing materials and promotional literature. A full training package is also available with a trade website, a telephone support team and online ordering.
To find out more please call 08448 242 888, email CRS@indesit.com or visit www.hotpointservice.co.uk
- BSkyB hits the road to meet independent retai...
- The end of the race?
- Bosch gives it a thorough mix
- CIH calls its suppliers to support the indepe...
- Samsung aims to be top white goods brand in E...
- Bissell launches a rental proposition for indies
- Hard times
- BSH announces new head of customer services
- Intelligent solutions, wise investments
- The art of survival
